Four Reasons SEO Isn’t Dead, Dying or Declining in Value
Rumours of SEO dying a slow and painful death have perpetuated for several years now. As the way we interact with the web continues to shift and evolve, more commentators…
Insights
#SEO
News from the studio in Norwich, and fifteen years of writing on e-commerce, search, paid media and running a digital business.
Articles tagged SEO
Five Important Questions to Ask a Prospective SEO Service
Bringing a capable SEO service on board could turn out to be the best decision you ever make for your business. If the job’s done properly, you could soon be…
Study: Small Businesses Still Not Using SEO
You’d be forgiven for thinking that at this point in time, finding a business not actively investing in SEO would be borderline impossible. Particularly in the cases of businesses who…
Why SEO and PPC Campaigns Should Be Run Simultaneously
It’s common to come across debates regarding which of the two is better – SEO or Pay Per Click (PPC). In reality, you could do with bringing both of them…
What’s the Difference Between SEM and SEO?
Unfortunate as it might be, most of the 2 billion websites up and running these days attract little to no web traffic. This could sound shocking at first, but less…
Are You Aiming for the Top Spot? Maybe You Should Rethink
If you are using SEO for your business, chances are you have the same goal as everyone else. That is, to climb to the top of the rankings to the…
Why Isn’t My Site on Google’s Front Page?
We’re gradually heading into an era where failing to appear on Google’s front page is almost as bad as not appearing at all. The reason being that with each passing…
Why Duplicate Content Is Bad for Your Website
Here’s an interesting fact you may not be aware of – your website will in fact not be punished by Google, simply for featuring duplicate content. It’s a matter of…
Four Voice Search Statistics Every Marketer Needs to Know
Even if you don’t currently use voice search in any way, shape or form, chances are your customers do. That’s perhaps the single most important lesson every business could do…