Ways to Boost the Appeal of Your YouTube Videos
Elevating your video content to a professional standard is more accessible than ever, especially for businesses aiming to impact YouTube.
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Social Media
News from the studio in Norwich, and fifteen years of writing on e-commerce, search, paid media and running a digital business.
Articles in Social Media
Why Use Pinterest for Marketing?
At its origins, Pinterest was launched primarily for female audiences aged 18 to 34. Today, it has a global audience of hundreds of millions, spanning almost every imaginable demographic.
Still Not Taking Social Signals Seriously?
Social proof, also known as social signals, is a psychological phenomenon in which individuals rely on the actions and opinions of others to guide their own decisions. In online business, social proof refers to the various forms of evidence demonstrating the value, quality, and trustworthiness of a brand, product, or service.
Seven Steps to Successful Social Media Marketing (and Five Errors to Avoid)
But what should you be doing to leverage the enormous power of social media to grow your business? How can you take your current strategy to a higher level, enabling you to outperform your competitors across all key platforms?
Seven Ways to Get More Value from Your Social Media Images
Here’s a question – what would social media be without fantastic images? The answer – painfully bland and boring. Quality pictures are inherently more impactful and memorable than any combination…