News from the studio in Norwich, and fifteen years of writing on e-commerce, search, paid media and running a digital business.
Many prospective entrepreneurs who would like to set up an e-commerce business are put off by the perceived technicalities. In reality, the logistics of setting up an ecommerce business are actually quite straightforward.
We recently published a post detailing a selection of ecommerce trends predicted to dominate the landscape in 2021. Outlined in brief below, you’ll find several additional trends we’re expecting to…
2020 brought about one of the most dramatic shifts in the ecommerce landscape since the advent of online retail. The unfortunate and completely unforeseen events of the year spurred an…
Increasingly, online shoppers simply aren’t willing to do business with online stores they don’t fully trust. The problem being that establishing trust in the first place isn’t easy. Ecommerce means…
These days, you can’t blame the average customer from being somewhat fickle. When you consider how many options are available for whatever they intend to buy, they’re well within their…
Perhaps the most troubling insight from recent security research is that 80% of companies pass their annual PCI compliance assessment only to fail subsequent interim checks . This suggests something profound about our approach to security: we've developed a compliance culture rather than a security culture.
With countless types of content to choose from, it’s common to overlook podcasts. Or for that matter, view them as a little on the old-fashioned side. The thing is though,…
Don’t misconstrue – challenger brands have been around since the dawn of time. It’s just that somebody somewhere decided to give the classic ‘underdog’ business a more modern handle. If…
Attempting to find even the faintest silver lining in the whole Covid-19 crisis is a largely fruitless endeavour. Painting an accurate long-term picture of what’s to come is far from…
