A Handy Monthly Checklist to Keep Your Business Blog on Track
If you give your blog the appropriate attention and time, it will reward you for your continuous efforts. By contrast, fail to look after it and it might bring you…
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#blogging
News from the studio in Norwich, and fifteen years of writing on e-commerce, search, paid media and running a digital business.
Articles tagged blogging
The Power of Unique Copy
When it comes to website development and design, anyone can source quality content from elsewhere and post it as their own. Which is, more often than not, precisely what most…
When Can I Start Seeing Content Marketing Results?
As much as you would hate hearing “It depends” as a response to “When can I see results of my content marketing”, the simple fact of the matter is that…
4 Tips How to Improve Your Content Marketing
It Doesn’t Need to Be Always About The Service or ProductConsumers don’t always want to read content that simply promotes buying your services or products. They will usually consume content…
Critical Content Marketing Mistakes You May Be Making
The subject of content marketing is becoming borderline cliché these days – not that this takes away from its importance. Whether looking to enhance search engine optimisation efforts or simply…
New-Generation Blogging Trends – Big Changes Are Happening
If you’ve ever wondered what the face of business blogging will look like in years to come…well, let’s just say you aren’t the only one! It’s no secret these days…
Six Reasons Why Your Business Blog Is Dead in the Water
There’s very little in the world more frustrating and indeed soul-destroying than investing heavily in a business blog, only for it to yield absolutely no fruit whatsoever. You worked hard,…
Newsworthy Vs Evergreen – Striking the Balance
Fresh content still beats stale pages, but "newsworthy vs evergreen" isn't a fair fight in 2026. Here's how to make both work together.
Headlines – Their Crucial Role in an SEO Strategy
Why headlines still make or break your SEO in 2026, how to write clickable ones without tipping into clickbait, and what actually matters now.