Where Well-Intentioned Web Redesign Projects Go Wrong
There’s never a bad time to consider giving your website a makeover. Even the most rudimentary updates and overhauls can make a big difference to website performance and appeal. Unfortunately,…
Insights
#website design
News from the studio in Norwich, and fifteen years of writing on e-commerce, search, paid media and running a digital business.
Articles tagged website design
How to Make the Magic of Magazines Work for Your Webpage
Most experts are not actually convinced that magazines will be around for much longer. Print journalism might have millions of truly dedicated fans right now, but sooner or later this…
6 Tricks to Grab the Attention of Your Visitors
One of the most important things to take into account when designing a website is exactly how you are going to grab the attention of your visitors. These days, killer…
Four Reasons to Consider a Comprehensive Website Redesign
Every now and again, it’s important to take a step back and carefully consider your website. Over time, the quality and even the performance of every website may begin to…
Does the Website “Wow” Factor Really Exist?
When working in the field of website development and design, professionals often speak about the so-called “wow” factor. That is, the secret to designing and offering the kind of site…
PPC Landing Pages – Learning From the Best
A recent statistic that’s been circulating the PPC community for a while now states that for each $92 invested in boosting traffic, no more than $1 is invested in conversion…
Transform Your WordPress Sidebar in 10 Minutes
As functional as it may be, your WordPress site’s sidebar is also one of the most important of the entire site. But if you were to be honest, chances are…
Woeful WordPress Mistakes to Avoid at All Costs
Whichever way you look at it, WordPress has put the power of professional website development and management in the hands of more newcomers than any CMS to date. But just…
Web Design: Five Ways New Business Enthusiasm Backfires
New business owners often over-invest in flashy web design and under-invest in navigation, mobile usability and content clarity. Here's what still trips people up.