What Makes For a Quality Backlink?
Backlinks still matter for SEO, but quality now outweighs quantity by a huge margin. Here's what a genuinely useful backlink looks like in 2026.
News from the studio in Norwich, and fifteen years of writing on e-commerce, search, paid media and running a digital business.
Backlinks still matter for SEO, but quality now outweighs quantity by a huge margin. Here's what a genuinely useful backlink looks like in 2026.