How Not to Choose a Domain Name
Domain name mistakes that still catch UK businesses out, updated for 2026, from town-specific names to trademark disputes and famous read-it-aloud blunders.
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News from the studio in Norwich, and fifteen years of writing on e-commerce, search, paid media and running a digital business.
Articles tagged domain name
Choosing an Ideal Domain Name: Some Rules to Follow
Domain names still shape trust and traffic, but the rules have moved on since 2014. What still matters, what's changed, and how to protect your brand.