Insights

Thinking out loud.

Soar into Pivotal's captivating events and insightful discussions, led by prominent figures in digital marketing, literature, sports, the arts, and entrepreneurship. We ignite creativity and broaden perspective.

In our studios, we gather, curate, and surface insights exclusive to our clients, team members and partners designed to stretch cultural boundaries and spark inspiration.

Hosting Tait Hosting Tait

Your 10-Point Web Hosting Checklist – Leave No Box Unticked!

Choosing a web hosting company can be challenging, but like most things in life, it’s about little more than ticking all the essential boxes and seeing who’s left in contention. So, with this in mind, we’ve created a comprehensive 10-point checklist for making the right choice—leave no box unticked, and it’s almost impossible to go wrong!

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Analytics Tait Analytics Tait

Why Ignoring Analytics Will Cost You

It’s probably fair to say that few webmasters and business owners don’t use online analytics these days. Analytics are great for keeping tabs on how much traffic you’re bringing in, how much money you’re making and, to some extent, how to predict the ups and downs. However, all of the above represents using analytics in a relatively passive capacity – as in sitting back, looking at the basic figures and seeing how well you’re doing or otherwise.

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