Tips for Earning Backlinks Naturally

Some say that the very best backlinks in the SEO game are those that you manage to place on sites of authority and relevance, thus boosting your prowess in the eyes of Google. They’re wrong – the very best types of links of all are those that fit all such criteria and are earned naturally, as opposed to being put in place manually.What’s the difference?Well, every single backlink that comes your way naturally is a bit like the mother of all freebies for your SEO efforts. What’s more, it also stands as evidence that you are doing something right in the first place and chances are this will also be picked up on by Google. Do you really think the search engines don’t know when you’ve paid money for backlinks?Of course they do!Which of course leads onto the all important question of how exactly you can increase your chances of earning top-quality backlinks from sites that matter?      The word "Backlinks" handwritten with white chalk on a blackboarSpread the WordWell, first and foremost you need to get out into the world and make sure people actually know you are there in the first place. It’s really no use at all to just sit back and hope that eventually you will earn the respect of your peers – they need to know you exist before this is possible. So use all available tools and resources at your disposal to spread the good word about yourself. From forums to newsgroups to social media and so on, let them know who you are and what you are doing.Share and Share AlikeAnother great way of earning backlinks without begging for them is to get into the habit of offering the same courtesy for your peers and perhaps even your rivals. It doesn’t always work without at least a little negotiation, but if you’re willing to post links back to their businesses, you stand a good chance of them doing the same for you.Be an AuthorityAsk any leading SEO outsource specialist what the secret to earning backlinks is and they will all tell you the same – be an authority in our industry. What so many seem to forget is the fact that sites and services backlink to your business for a reason – as in to recommend what you have to say and ultimately your services. They aren’t going to sour their own reputation by linking to sites they believe to be garbage, so the key above all else is to offer something that’s worth linking to in the first place. This is hardly an easy task, but is what you should be making every effort to achieve every single day.Guest PostLast but not least, there’s no better way of getting your name, your brand and your message onto the site of another authority than by way of guest posting. And assuming you have enough to say to impress them, there’s a very strong chance this will lead to them and others back linking to your site for the benefit of their visitors. 

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